Imagine how much easier your life could be if you could get people on your side instantly. If you had the skills of effortless persuasion that produced the results you wanted and needed, when you needed them. Like a How to Win Friends and Influence People for the 21st century, You Need This Book is a powerful recipe for getting what you want in life, from a better job to how to get served quickly at a busy restaurant. Mark Palmer and Scott Solder are experts in interpersonal dynamics. Until now, their elite techniques have been available only to high - paying clients, who have seen fantastic results in performance after attending their 'You Need This' seminars. Bringing their infectious personalities and clear, accessible style to a wider audience, Palmer and Solder impart their in - depth knowledge of how to influence people - in business and in personal life - with humour and a very British voice. From getting rid of 'toxic autopilots', to learning how to read people's moods, the book is an invaluable tool for anyone who wants to get on in life and get the job, relationship and happiness they deserve.