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    Trust
    Trust
    Creating the Foundation for Entrepreneurship in Developing Countries
    Trust Creating the Foundation for Entrepreneurship in Developing Countries Entrepreneurial ventures often fail in the developing world because of the lack of something taken for granted in the developed world: trust. Over centuries the developed world has built up customs and institutions like enforceable contracts, an impartial legal system, credible regulatory bodies, even unofficial but respected sources of information like Yelp or Consumer Reports that have created a high level of what scholar and entrepreneur Tarun Khanna calls ''ambient trust.'' If a product is FDA-approved we feel confident it's safe. If someone makes an untrue claim or breaks an agreement we can sue. Police don't demand bribes to do their jobs. Certainly there are exceptions, but when brought to light they provoke a scandal, not a shrug. This is not the case in the developing world. But rather than become casualties of mistrust, Khanna shows that smart entrepreneurs adopt the mindset that, like it or not, it's up to them to weave their own independent web of trust with their employees, their partners, their clients, their customers and with society as a whole...<br /><br /><font>As reviewed in Global University Venturing and The World Economic Forum in June 2018</font>
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    UK£ 24.99





    Book Author
    Tarun Khanna
    Genre Self Help
    Binding
    PERFECT BINDING (PAPERBACK)
    Format
    Large Print 16 Pt Edition (Standard Large Print)
    ISBN
    9781525279959
    Publisher
    Berrett-Koehler Publishers
    Age Range
    General
    Approximate delivery

    Up to 20 business days (?)

    Publication Date
    20-Jul-2018

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